Clean Juice is the first USDA-certified organic juice bar franchise in the U.S., with over 100 locations nationwide. Built on a mission of health and transparency, the brand’s identity is a huge part of its customer experience, from the logo on the cup to the colors on the walls and the tone of its social posts.

As Clean Juice expanded rapidly across markets, they needed a better way to keep every franchise, team member, and vendor aligned with the brand’s visual standards.

That’s where Brandy came in.

The Challenge

Maintaining a consistent brand across a growing franchise network was no small task.

Store owners needed access to logos, colors, and marketing materials.
Internal teams worked with outside designers and agencies.
New locations had to launch with everything on-brand from day one.
Assets lived in folders, emails, or outdated PDFs.
Headquarters fielded constant requests for brand files and clarifications.

Even small inconsistencies — the wrong logo, incorrect font, or mismatched colors — risked diluting the brand Clean Juice worked so hard to build.

The Solution

Clean Juice chose Brandy as their centralized brand asset management platform. It allowed them to build a visual, structured, and accessible brand system that anyone — from store managers to third-party designers — could use confidently.

What they created with Brandy:

A clean, visual board with all approved logos, colors, and typefaces
Downloadable assets like social templates, print files, and signage kits
Brand usage rules that were easy to follow, not buried in a PDF
A public share link that anyone could access — no logins required
A platform that scaled with them as new stores opened

How Brandy Fits Into Their Workflow

The Clean Juice team made Brandy part of every key process.

New location onboarding includes a branded link with all approved assets
Marketing and design teams use Brandy as the default reference point
Franchise partners get self-serve access to what they need, when they need it
Vendors and agencies work from the same guide as internal teams
When brand updates happen, they are reflected instantly across the system

This turned brand management from a support burden into a smooth, scalable workflow.

The Results

Faster Franchise Launches
Each new store gets a head start. Owners have everything from logo files to menu design templates the moment they sign on.

Less Confusion, Fewer Requests
The corporate team no longer spends hours responding to branding questions. Everyone knows where to go.

Brand Consistency at Scale
Whether in New York or Nashville, customers experience the same clean, polished brand. That builds trust and strengthens loyalty.

Improved Collaboration
Designers, print vendors, social media teams, and marketing partners stay aligned — without guesswork or outdated materials.

Why Brandy Works for Enterprise Brands

Clean Juice is more than a juice bar — it’s a movement built on mission, consistency, and community. Brandy supports that mission by making brand execution effortless, even at scale.

Easy to use for non-designers
Instant updates and sharing
Scalable for hundreds of locations
Organized, visual, and brand-first

For enterprise brands like Clean Juice, Brandy acts as a trusted extension of the brand team — keeping everyone on the same page without slowing anyone down.